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Your 2021 Internet Marketing Plan Do you have an internet marketing plan for your gym business in 2021? If not, you’re falling behind by the day. But don’t worry: We can get you up to speed—fast.  All you need to do is read this article, download the accompanying workbook and fill it out. We’ll walk […]

GLM and SEO for Fitness Businesses AMRAP, WOD, SEO?  SEO isn’t a workout term—but it’s definitely hard work, and it’s important to the success of your gym. SEO stands for “search engine optimization,” and it refers to everything a company can do to get large amounts of the right people to its website without paying […]

Marketing ideas for CrossFit?  They were barely a thing 12 years ago. CrossFit affiliates generally just ran classes and waited for people to show up. That passive approach cost a lot of gym owners a lot of clients—and money. Things have changed, and if you don’t have great marketing ideas for your gym, you’re not […]

StoryBrand and gym marketing—do they link up? Yes, and if you don’t understand why, your website is probably stuck in 2012.  And your accounting is probably stuck in the red. Here’s how CrossFit affiliate owners, fitness entrepreneurs and microgym owners can improve their marketing systems with help from StoryBrand and its creator, Donald Miller. Gym […]

We’re big fans of Two-Brain Business—and Chris Cooper. We work with hosts of Two-Brain Business clients, and Cooper himself uses a Gym Lead Machine site for marketing. And the Two-Brain mentorship team? Sixty percent of them use our software platform, too. So why is our relationship so tight? And how do the two businesses differ […]

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